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pjmorley

Joined: 15 Apr 2005
Posts: 2198
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Posted: Sun Nov 01, 2009 7:49 am
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I've posted here because my comments don't entirely fit in with the sticky thread. It's more to do with the future of microstock in general because of the seemingly endless various restrictions and requirements that are imposed on images that are acceptable (in microstock).
My take is this
In another world, it is made entirely clear to the buyer that the need for a release is dependent on the use of the image. It is also made clear that the buyer is the one responsible for ensuring that a release is required. So as long as the photographer or the company don't make an untruthful statement, e.g. saying there is a release when there isn't one, then it's always the buyer/end user responsibility to ensure correct use and should they need to, they can request evidence of the release.
However, that is a different model to microstock because they do claim that a release exists but they don't provide any evidence of the release other than a statement that the release is valid and proper.
As a result the user publishes on the basis that the microstock company have provided a guarantee that their use is legal which now puts the responsibility with the microstock company.
In other words if a buyer, buying from microstock gets pulled up on the use of an image, they can refer back to microstock, in another world they would have to defend themselves.
Consequently, microstock play it extremely safely and anything that has even a remote potential to have its end use questioned is rejected or removed from the database. I think this has the potential to severely limit the range and variety of images that could be found in microstock libraries.
It also means that microstock will probably be a library offering a range of generic and bland images, not because that's what buyers want but because that's what will be on offer.
In some ways you could even consider that to be a bit of a boost for the RM libraries. Especially as some are now offering low cost use for websites etc. that rivals the cost of microstock. |
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lowellaguno

Joined: 11 Oct 2006
Posts: 771
Location: Southern California; www.lowellaguno.com
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Posted: Sun Nov 01, 2009 12:41 pm
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I don't sweat the model release question much. Even for those people photos I have releases for, I do not submit them to microstock.
Stock photographers and authors, such as Dan Heller (Digital Photographer's Guide to Model Releases) and Rohn Engh (Sell & ReSell Your Photos), say basically the same thing… releases (whether model or property) are there for the convenience and "protection" of the photo buyer, not the photographer. These guys must know what they're talking because they've been in the stock photo business as early as the 1980s.
See an excerpt from Dan Heller's Digital Photographer's Guide to Model Releases. |
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pjmorley

Joined: 15 Apr 2005
Posts: 2198
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Posted: Sun Nov 01, 2009 1:16 pm
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| lowellaguno wrote: | I don't sweat the model release question much. Even for those people photos I have releases for, I do not submit them to microstock.
Stock photographers and authors, such as Dan Heller (Digital Photographer's Guide to Model Releases) and Rohn Engh (Sell & ReSell Your Photos), say basically the same thing… releases (whether model or property) are there for the convenience and "protection" of the photo buyer, not the photographer. These guys must know what they're talking because they've been in the stock photo business as early as the 1980s.
See an excerpt from Dan Heller's Digital Photographer's Guide to Model Releases. |
Great link |
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lowellaguno

Joined: 11 Oct 2006
Posts: 771
Location: Southern California; www.lowellaguno.com
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Posted: Tue Nov 03, 2009 11:33 am
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| Quote: | | "In another world, it is made entirely clear to the buyer that the need for a release is dependent on the use of the image. It is also made clear that the buyer is the one responsible for ensuring that a release is required. So as long as the photographer or the company don't make an untruthful statement, e.g. saying there is a release when there isn't one, then it's always the buyer/end user responsibility to ensure correct use and should they need to, they can request evidence of the release.": |
That's basically what Dan Heller indicates in his book about model releases. Unfortunately, the majority of people today who get into stock photography do so through microstock. Because micro is the only form of stock they know and, because they hear you have to have model releases for images with people who could possibly recognize themselves, the "model release myth" gets perpetuated. Unfortunately, these new "stock photographers" don't know any better since a large number are simply advanced amateurs wanting to make some money off their photos. So when the micro sites say model releases are required for all "recognizable" people, these "stock photographers" take it as gospel.
As Mr. Heller points out, the question of whether or not a release is needed only comes up after determining in what way an image will be used. Important to note is that it is the photo buyer's responsibility to make that determination. If a release is needed, it is the photo buyer's responsibility to obtain it through the photographer (if he/she indicates that one is available) or locate the individual in question to get the release. The weight of responsibility rests on the photo buyer's shoulders if they go ahead and use an image in a way that needs a release when, in fact, the photographer indicates none is available or they can't get one directly from the person depicted in a photo.
| Quote: | | Consequently, microstock play it extremely safely and anything that has even a remote potential to have its end use questioned is rejected or removed from the database. I think this has the potential to severely limit the range and variety of images that could be found in microstock libraries. |
Microstock play it extremely safe because a large portion of their clientèle is not aware/familiar with issues regarding image usage. As long as it is made clear that an image does/doesn't have a release, the micro agency shouldn't have to worry about the end usage. By playing it safe, micros will eventually limit the range and variety of images they can offer. By following suit and making photographs of people only when they can get a model release, many stock photographers will miss many ongoing income opportunities in the editorial arena.
| Quote: | | In some ways you could even consider that to be a bit of a boost for the RM libraries. Especially as some are now offering low cost use for websites etc. that rivals the cost of microstock. |
A good example is Dan Heller. He licenses his images on a RM basis with prices that rival micros. You can see this on his website's section, How to License a Photograph.
I've basically copied Dan's image licensing model for photos in my stock files that are not be acceptable on most micros because of the "model release myth." Thanks Dan! |
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